You Need To Try Gochujang. It’s Like Sriracha, But Maybe Even Better.

Some like it hot. If you’re the type, you’re going to need to try gochujang.

The Korean condiment is nothing new, but it’s been increasing its presence in America’s grocery stores and recipes over the past several years. Gochujang is a fermented hot pepper paste that has a history over 1,000 years old. It’s slightly reminiscent of ketchup, but with a powerful kick and staying power. It might be what you wish were the result of mixing sriracha with ketchup, but it’s got more depth than something you can concoct in your head. It’s savory, spicy (but not as spicy as sriracha), sweet and tangy all at once. For the love of all things hot, try some gochujang.

The condiment is a staple in many Korean households. It pairs perfectly with meats, veggies, scallion pancakes, soups and rice. If you like Korean food, you’ve probably had it while dining out without even knowing it. Once you get your tastebuds on it, you might be saying goodbye to sriracha forever. Yes, we went there.

You can learn more about the flavorful delight in the infographic from Bibigo below. Then, take yourself to an Asian specialty store or your grocer’s international section and buy it in bulk. You won’t regret it.

gochujang is available to purchase at SFMart.com